Fight Club got so many things right. But you know what it—or I guess Tyler Durdan—got wrong? IKEA slaps. It’s not dull and it’s certainly not soulless. I mean…is it quite possibly a symbol of the materialistic and consumer driven society we live in today? Perhaps. But you know what, in a city where a “dresser” on Facebook Marketplace means three drawers and a possible bedbug colony for $150, IKEA is a furnishing and fixture utopia. Where else can you get a couch, Swedish meatballs, and a relationship-ending argument in a showroom labyrinth in just one afternoon? The Brooklyn location is a chaotic paradise, but also a land of salvation if you will. Half furniture showroom, half pilgrimage site for people trying to fix their lives with a $60 ÖKENSAND. You walk in with nothing but a tote and a dream. You leave with a plant named FEKJA, a NÅLBLECKA you didn’t know you needed, and a renewed will to live. Yes, you will get lost in the abyss. The carts will steer like absolute sh*t. But there’s nothing like the serotonin of assembling yourself a MALM at midnight and feeling, just for a moment, like you’ve accomplished something today. Everyone should go. Just not on Sunday.
Monday, Apr 6, 2026
